2012 Census of Agriculture: U.S. Farmers Marketing

The 2012 Census of Agriculture lets us know how farmers market their farms and products in their local communities – selling directly to consumers, to retailers, or through agritourism. Census data provide information about the location and prevalence of these practices in the dynamic and changing agricultural market.

The number of U.S. farms that sold fresh and edible agricultural products directly to consumers in 2012 reached 144,530. The value of these sales was $1.3 billion. This ProAg Friday Fun Ag Fact takes you in-depth into the growing area of farm marketing.

ProAg Friday Fun Ag Fact: U.S. Ag Census Farmers Marketing In Their Local Communities

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Source: USDA Ag Census

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